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Yearbook closes final page

Increasing debt, student apathy forces Corks and Curls to end production

After more than a century of production, the University's student yearbook, Corks and Curls, will no longer line future graduates' shelves.

Though one of the longest running student yearbooks in the country, Corks and Curls began to experience financial problems in 2003, falling further into debt each year as the publication struggled with student apathy, former staff member and 2005 University graduate Whitney Spivey said.

"Every year we sold a few less books and had more trouble getting people to take their pictures," Spivey said, "It just wasn't a priority anymore."

Lorenzo Mah, who worked as photo editor for the 2005 edition, attributed the debt to late fees and mailing costs from which staffs of the following years could not recover.

"It's sad to see anything you worked on die since you've invested so much time on it," Mah said.

Corks and Curls was also a valuable historical artifact, Spivey said. The yearbook was first published in 1888 and the staff was composed of 14 editors - one brother from each of the University's fraternities at the time. Since its founding, Corks and Curls chronicled all aspects of life on Grounds. In 1919 it included a list of students who were killed in World War I, and the 1970 volume described the school's co-ed transformation, joking about unused urinals and discussing lingerie ads in The Cavalier Daily.

"They're very accurate and they document history very well," she said. "That's something that's going to be totally lost."

Today, however, the words "corks and curls" are often met with blank stares or looks of confusion.

Some students may feel that new forms of communication, particularly Facebook, diminish the need to preserve their classmates' memories. Spivey, however, disagreed.

"I know people are into Facebook and social networking," she said. "But I don't think it will preserve memories as well or last as long."

Third-year College student Vanessa Orco never took advantage of the publication in all her years here and does not believe it serves a practical function at a large, public University.

"In high school it's different because it's smaller," she said. "But in college it's different because you can't document everything."

Second-year Maura Tousignait expressed mixed feelings toward the retired publication.

"It's a really nice idea but it's easy to see why it went into bankruptcy," she said. "They're trying to access all parts of student life but that gets expensive and students aren't willing to spend that much money on it."

Past volumes of Corks and Curls have been preserved, and were last showcased in a Rotunda exhibit called "116 Years of Corks & Curls," from 2004 to 2005.

-Bethel Habte contributed to this article


Published January 25, 2010 in News

Commentary

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Kelly Wolff
(01/26/10 11:58am)
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This is sad news. Like everything yearbook related, the payoffs are delayed. The true value of the yearbook comes into its own 5, 20 or 100 years after the fact. Hoos may start feeling the loss in a few years when people need information and it doesn't exist - for example, administrators want to find the names of student organization leaders to host a reunion. Several universities have brought books back after shutting them down because alumni associations or administrators start to recognize the value of what's been lost.


Brad Arendt
(01/26/10 1:06pm)
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I agree, this is a very sad thing. To see such a long standing publication go under is sad. I think many students are short sighted and assume digital means it can last forever. While it may live a long time in a google search, what happens if Facebook goes away or the next version of social networking comes around and people move off Facebook? You are hosting your memories on a computer/network you don't own. There are many examples of companies in the past 10 years just shuttering their doors and users loosing much of their personal "digital" information.

While new technology may come around, it is difficult to keep the one technology which has been time tested for thousands of years and that is print/paper. What would happen if our generation's dead sea scrolls were kept in a digital format? Right now it is very difficult to transfer an 8 track to a computer. How easy will it be in 1000 years to transfer a legacy Facebook photo to some museum or family member's memory chip?


Linda Puntney
(01/26/10 1:20pm)
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What a shame. Your student body will be cheated out of the permanent history of the year. Facebook is limited and certainly doesn't tell the collective story of the university. Like Kelly Wolff, I'm sad the student body did not see the value in Corks and Curls.


Sally
(01/26/10 1:25pm)
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The memories of a generation will be lost by way of failed hard drives and out of business/sold/corrupted social networking sites. They can't imagine 5 years from now , so I guess it makes sense. For many, it will be a relief, though.


Matthew
(01/26/10 1:42pm)
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A true shame. The school or the student government should look into creating a publications fee, producing at least a limited version of the yearbook (produced within this budget), and distributing them at no additional charge to students. Does the current college leadership really want to go down in history as the one that let this 116+ year historical document fail?


harry marshall
(01/27/10 3:19pm)
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The University is breaching its obligation to maintain a record of each year of University activity by permitting the discontinuace of the Corks and Curls. Despite lack of student interest in purchasing the Yearbook, the University has an obligation to maintain a record. Consequently, University funds should be allocated to ensure the production of a yearbook which records an acceptible degree of detail of the year's activities including class composition, graduating students, sports teams, student government, clubs, fraternities, sororities and academic and administrative departments.


Shelley
(01/28/10 11:52am)
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I think this is a terrible mistake...I've been out of school for over two decades and although facebook is a wonderful tool to reconnect with folks, it has brought forward the real need for a yearbook to help jog memories, remember faces as well as major events. I thought that I had fairly well-preserved memories of school, but I don't and I'm very glad that I have yearbooks to go back to and refresh my memory. Unfortunately, today's students won't realize the enormity of this mistake for several more decades...


Tally Ho
(01/28/10 12:31pm)
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@Shelley

What makes you so sure that Facebook is not a sufficient substitute for the yearbook? Facebook's data is archived by a number of sources; you seem to make the assertion that Facebook's dynamic nature destroys records of older events, photographs, etc. That's not true. Young people today like an interactive medium.


Joseph H Quintano, Ed.D. U.VA. 64 and 74
(01/28/10 12:48pm)
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I dont understand why the new President and her husband do not dedicate half their yearly salaries each year to the financial needs of the yearbook. After all more than 600 thousand a year is more than anyone needs to live on, why its more than the President of the United States makes each year. Sounds like it another one of those wall street bonuses being paid out. How much is anyones job really worth? Seems to me the money would have been better spent to give it to the yearbook.


BK, CLAS '07
(02/01/10 1:16pm)
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It is a shame to lose such a document. I went through many of its publications for my fraternity's centennial while I was enrolled at the University; its information was priceless.

It is also strange that I discovered this article when a daydream motivated me to see if "Corks and Curls" had a website.


Yearbook Fan
(03/14/10 7:29pm)
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If students won't buy the book you're offering then you should look at the laws of economics and sell your customers something they want to buy.

The answer is in a comment by the student who only knew a small percentage of the total student body. No doubt those friends and associates were in his area of study and social groups.

With the use of insti-printing widely and cheaply available, why not simply create chapter "modules" of school event, fields of learning, pictures, etc and allow the consumer (students) to select and combine the pre-built elements that will make their book significant and personal? Through your "Build-A-Yearbook" site, the modules are easily combined, personalized and sent to the printer. The payment is made at point-of-purchase, the book is printed, sent, and your work is done.

A simple and revolutionary way to solve your problem. I'm sure Thomas Jefferson would have suggested it if he were still around.


Earnan
(03/15/10 10:16am)
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My parents bought me a yearbook back when I graduated. I have looked at it all of 0 times

They are a thing of the past



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