News
By Shelley Johnson
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June 27, 2002
Five months after the debut of The Hook, an alternative news weekly that targets a readership similar to the C'ville Weekly, the two papers continue to battle for dominance.
C'ville Weekly began 13 years ago and pushed aside The Observer as the dominant free weekly paper in Charlottesville.
In February, competition arose when C'ville Weekly co-founder and former editor Hawes Spencer started his own paper after being ousted from C'ville by his two co-owners.
Although The Hook is not yet turning a profit, Spencer said he firmly believes "the tide will turn," and within a year his paper will be the best weekly paper in Charlottesville.
"We have enough funding so our ad sales could dip and we'd still be around for a year," Spencer said.
Spencer said he believes The Hook will oust its competitor because his paper places a greater emphasis on hard news than C'ville Weekly does.
He also cites the Web site, which is "chock full of stories and useful links" as possessing a distinct advantage over the competition.
But according to C'ville Weekly Editor Cathryn Harding, history clearly favors the preexisting paper in such cases.