Characterized by cool vibes, smooth vocals and impeccable 80s-inspired beats, Majid Jordan’s self-titled debut album introduces a refreshing combination of R&B and electronic pop. The Toronto pair, composed of vocalist Majid Al Maskati and producer Jordan Ullman, first rose to fame on Drake’s “Hold On, We’re Going Home.” This iconic 2013 track’s striking synth-pop feel is attributed to Majid Jordan’s featured vocals and production — the duo presents the same distinctive, captivating sound on their first full-length album, “Majid Jordan.”
Majid Jordan skillfully combine R&B and 80s pop style to produce a modern and crisp album. The pair offers a marriage of classic and fresh sounds unlike any other up-and-coming R&B artists. Despite the album’s cross-genre flavor, though, it occasionally lacks edge. Majid Jordan stick to their signature synth and R&B without enough variety, and their aversion to taking risks results in songs like “Pacifico” and “Shake Shake Shake,” which just fall flat.
While the album as a whole won’t stun listeners, “Majid Jordan” includes standout tracks that demand and deserve attention. First on that list is “My Love” featuring Drake. Rightfully chosen as a single, this ballad’s alluring chorus, combined with Drake’s soulful verses, makes for a solid crossover track. The next hit, “Love Is Always There,” though not released as a single, fully demonstrates Majid Jordan’s stylistic strengths, namely Al Maskati’s passionate voice and Ullman’s deep electronic beats. The final favorite on this album is another single. “Something About You,” with its layered vocals and hypnotic hook, presents a seamless blend of R&B and electronic pop.
Majid Jordan got their start in the shadow of Drake as just a feature on one of his tracks. Based on their first album, this doesn’t look like it’s going to change. However, as members of OVO Sound, Drake’s record label with producer Noah “40” Shebib and Oliver El-Khatib, the pair is on the fast track to success.
Their ability to produce killer singles ensures an imminent rise in popularity. Considering the inevitable comparisons to Drake and other OVO Sound musicians, Majid Jordan fit right in as appealing yet inscrutable artists. Although the duo’s tone and lyrics echo Drake’s crooning introspection, they deliver unique musicality and sound that will attract a different set of listeners.
Overall, the cool blend of R&B soul and electronic mixes on “Majid Jordan” showcases the pair’s artistry and appeal. With a bit more experimentation and risk, Majid Jordan are destined for greatness.
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