JACKSON: The power of the University’s brand
By Lauren Jackson | April 8, 2015When Stanton’s trusted brand of Humans of New York presented a story that encapsulated the American Dream and the current myth of social mobility almost too-perfectly, it created a firestorm of media attention and galvanized potential contributors. The story, like Stanton’s blog, was innocent and well meaning enough to make it immune to critical analysis. No one dared point out the aid allocation flaws in the logistics, even if they saw them. No one wanted to be the person to question why Stanton and Nadia Lopez, the school’s principal, weren’t sending kids on more cost-conscious trips to any of New York’s excellent universities — Columbia, New York University or Juilliard to name a few.


